Las Vegas · 2024
SEICon
Put every guest in the starting lineup.
Rosie the Incredible Robot and personalized AI basketball trading cards brought a participatory sports experience to SEICon Las Vegas 2024.
Explore the event
Live credibility
Trusted in the room. Seen beyond it.
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Produced forNASCAR
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Produced forTELUS Digital
Produced forBODYARMOR01 / THE OPPORTUNITY
An experience with
a clear purpose.
The brief
Make a sports-focused conference theme personal to each participant.
The creative response
Transform an event portrait into a basketball-player treatment, then apply conference artwork and personalized details.
- Experience
- Robot Capture & AI Trading Cards
- Environment
- Brand activation
- Objectives
- Guest participation · Branded takeaways
SEICon 2024 branded AI basketball portrait
02 / THE EXPERIENCE
The work, up close.
Explore the setting, the creative treatment and the personal details guests took away. Select any image for a closer look.
SEICon 2024 branded AI basketball portrait
Another SEICon 2024 sports-character portrait
03 / BEHIND THE EXPERIENCE
Designed for the guest.
Built for the event.
Every detail had a job.
Rosie the Incredible Robot supported the photo experience. Original guest portraits became basketball-player treatments inside personalized SEICon card artwork. The event gallery credits BoothMeUp LV and Parties Outta Sight.
What guests took away.
Guests became the subject of their own conference-branded basketball collectible, connecting robotic interaction with a personalized takeaway.
04 / THE SCOPE
What BoothMeUp delivered.
- 01Rosie the Incredible Robot experience
- 02AI basketball portraits
- 03Personalized SEICon trading-card designs
Bring these formats into your next brief.
Explore the experience pages for guest flow, customization, production planning and more examples. Your proposal defines the equipment and scope for your event.
YOUR NEXT EVENT
Make it your audience’s moment.
Start with the people, the space and the feeling you want them to leave with.
